Last updated: 3 October 2025
This Privacy Policy explains how JollyCracker (“we”, “us”, “our”) collects, uses and protects your personal data when you visit jollychristmascrackers.co.uk (the “Site”), contact us, or buy our products and services. We process personal data in accordance with UK GDPR and the Data Protection Act 2018.
1. Who we are & how to contact us
Data controller: JollyCracker
Email: [email protected]
This Site is intended for business (trade) customers such as retailers, distributors, hospitality and corporate buyers.
2. What data we collect
We collect and process the following categories of data, depending on how you interact with us:
- Identity & contact data — name, job title, company, email address, phone number.
- Business details — company information you provide (e.g., billing/shipping details, VAT/tax identifiers where supplied).
- Enquiry & order data — messages, RFQ specifications, artwork files, approvals, delivery instructions, records of our communications.
- Marketing preferences — your choices for newsletters or product updates.
- Technical & usage data — IP address, device and browser type, operating system, time zone, cookie identifiers, pages viewed, links clicked, referring URLs.
- Transactional data — invoices, payments and fulfilment records. We do not store full card details; where online payments are used, these are handled by third-party payment providers.
We do not intentionally collect special category data (e.g., health data) or data about children.
3. How we collect data
- Directly from you — when you submit forms, request quotes, email or phone us, or provide files/artwork.
- Automatically — through cookies and similar technologies when you browse the Site (see Section 8 and our Cookie Policy).
- From third parties — business directories, referral partners, analytics providers, advertising networks, or logistics/payment services involved in fulfilling your order.
4. Why we use your data (lawful bases)
We process personal data on the following legal bases and for the purposes below:
- Contract — to respond to enquiries, provide quotations, create proofs/samples, supply goods and services, manage deliveries and after-sales support.
- Legitimate interests — to run and improve our Site, prevent fraud/abuse, keep records, market relevant B2B products to existing or prospective business contacts, and protect our legal rights. We balance these interests with your privacy rights.
- Consent — where required for certain marketing cookies or email subscriptions. You can withdraw consent at any time.
- Legal obligation — to comply with tax, accounting and regulatory requirements.
5. Marketing communications
We may send B2B marketing about products and services that are relevant to your role or company. You can opt out at any time using the unsubscribe link in our emails or by emailing [email protected]. We do not sell your personal data.
6. Who we share your data with
We share data with trusted service providers only to the extent necessary to operate our business, for example:
- Website hosting, security, backup and content delivery (CDN) providers.
- Email, CRM and form processing tools (e.g., quote/enquiry management, email delivery).
- Analytics and advertising tools (see Cookies & Tracking).
- Payment processors and banks (for invoicing and payments).
- Manufacturing, fulfilment, couriers and customs brokers for delivery.
- Professional advisers (lawyers, accountants) and authorities where required by law.
These parties act as processors or independent controllers depending on the service. We require processors to protect your data under written contracts.
7. International transfers
Your data may be processed or stored outside the UK/EEA. Where this happens, we use appropriate safeguards such as UK Addendum / EU Standard Contractual Clauses, or rely on an adequacy decision. You can contact us for information on the specific safeguards in place.
8. Cookies & tracking technologies
We use essential cookies to operate the Site and, with your consent where required, analytics and marketing cookies to measure performance and improve content. You can manage your preferences via our cookie banner or browser settings. For details, please see our Cookie Policy.
9. Data retention
- Enquiries & quotes — typically retained for up to 24 months after last contact.
- Contracts, orders & invoices — retained for up to 6 years to meet legal/accounting requirements.
- Marketing data — kept until you opt out or your email bounces/inactivity indicates no further interest.
- Cookies — retained as set out in the Cookie Policy.
We may retain information for longer if required by law or to establish, exercise or defend legal claims.
10. Security
We take appropriate technical and organisational measures to protect personal data (for example, access controls, encryption in transit, secure backups). However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
11. Your rights
Under UK data protection law you have the right to:
- request access to your personal data;
- request correction of inaccurate or incomplete data;
- request erasure in certain circumstances;
- object to or request restriction of processing, including for direct marketing;
- request a copy of your data in a portable format;
- withdraw consent where processing is based on consent.
To exercise your rights, email [email protected]. We may need to verify your identity before actioning a request.
12. Complaints
If you have concerns about our use of your data, please contact us first. You also have the right to complain to the UK Information Commissioner’s Office (ICO): ico.org.uk.
13. Third-party links
The Site may contain links to third-party websites or services. We are not responsible for their privacy practices. We encourage you to read their privacy policies.
14. Changes to this policy
We may update this Privacy Policy from time to time. The version posted on this page is the current version. Significant changes will be highlighted on the Site.
15. Contact
Questions about this Privacy Policy or your data? Contact: [email protected].